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The Psychology Behind Eager to Dye Your Hair Pink

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CANNES, FRANCE - MAY 12:  Hailey Baldwin attends a Dior dinner during the 71st annual Cannes Film Festival at JW Marriott on May 12, 2018 in Cannes, France.  (Photo by Pascal Le Segretain/Getty Images)

Yearly because the climate begins to heat up, you see individuals dyeing their hair pink. This daring and vibrant but unconventional selection of coloration has truly turn out to be fairly widespread; you see it in your Instagram feeds and possibly even amongst your individual pal group.

Bubblegum-pink hair has all the time been a classy selection for spring, nevertheless it’s seemingly turn out to be much more common amid the pandemic with everybody from Kaia Gerber to Dua Lipa and most not too long ago Demi Lovato giving the colour a go.

Throughout occasions of stress and turmoil — which just about sums up all of 2020 and 2021 to this point — individuals search for different methods to ascertain management, and their hair usually turns into the primary place to start out. Nonetheless, that does not clarify why out of the entire colours of the rainbow, pink all the time appears to be the preferred — not blue, inexperienced, or purple.

The explanation comes right down to psychology. Each coloration impacts your temper in a different way, and pink tends to elicit emotions of serenity, romance, and youthfulness. “Pink’s calming impact can truly change temper and habits,” Naomi Torres-Mackie, MD, head of analysis on the Mental Health Coalition and working towards psychologist at Lenox Hill Hospital, instructed POPSUGAR. “People who find themselves proven the colour pink turn out to be extra bodily relaxed, much less hostile, and fewer aggressive. Our minds and our bodies are intimately linked.”


With the entire uncertainty taking place round us, dyeing your hair pink just isn’t solely a great way to sign a brand new starting and set up management, however it could possibly additionally instantly affect the best way you’re feeling each time you look within the mirror. That is not all, although; it additionally comes right down to the connotations you’ve with the colour.

“That is culture-specific, so I’m talking when it comes to American tradition, however pink is normally seen as a romantic, youthful, cheerful, and kooky coloration,” Dr. Torres-Mackie stated. When it comes to dyeing your hair this coloration, “you possibly can really feel that you simply’re exuding cheer, calm, and kooky emotions as you go about your day by day life.”

Loneliness — one thing that extra individuals than ever are experiencing throughout this time aside — will also be a motivating issue, in line with Dr. Torres-Mackie. “As so many individuals are struggling to attach with others and discover romance in immediately’s upside-down world, including pink to your look is usually a option to embody what you are lacking in the mean time,” she stated.

That is to not say everybody who dyes their hair pink is feeling lonesome or craving management of their life; it is also only a enjoyable coloration that may brighten your temper. “The latest pattern in pink hair is perhaps a means for individuals to embody hopefulness, which is strictly what we want proper now,” Dr. Torres-Mackie stated. “Much like how carrying a vibrant yellow outfit on a wet day can brighten your temper, dyeing your hair pink takes it one step additional to embody a daring assertion of hope.”

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